Early life
Leone was born in Sarnia, Ontario to Sikh Punjabi parents. Her father was born in Tibet and raised in Delhi, while her mother (who died in 2008) was from Sirmaur, Himachal Pradesh.As a young girl, she was very athletic and played street hockey with the boys, and ice skating on a nearby frozen lake.Although the family was Sikh, her parents enrolled her in Catholic school as it was felt to be unsafe for her to go to public school. There she had her first kiss at 11, lost her virginity to a basketball player at another school at 16, and discovered her bisexuality at age 18. When she was 13, her family moved to Fort Gratiot, Michigan, then to Lake Forest, California a year later, fulfilling her grandparents' dream that the family be together in one place. She graduated from high school in 1999 and enrolled in college.
Career
Before working in the porn industry, she first worked at a German bakerya Jiffy Lube, and later a tax and retirement firm.While studying to be a pediatric nurse in Orange County, a classmate who was an exotic dancer introduced Leone to John Stevens, an agent who in turn introduced her to Jay Allen, a photographer for Penthouse magazine.When picking a name for her adult career, she has said that Sunny is her real name and Leone was picked by Bob Guccione, former owner of Penthouse magazine. She posed for Penthouse magazine, and was named Penthouse Pet of the Month for the March 2001 issue, followed by a feature in the Holiday 2001 edition of Hustler magazine as a Hustler Honey. She has also appeared in other magazines including Cheri, Mystique Magazine,High Society, Swank, AVN Online, Leg World, Club International and Lorider, while her online credits include ModFX Models, Suze Randall, Ken Marcusand Mac & Bumble. Her pictorial credits also include working with stars like Adriana Sag, Jenna Jameson, Jelena Jensen and Aria Giovanni.
In 2003, she was named "Penthouse Pet of the Year" and starred in the video Penthouse Pets in Paradise alongside Tera Patrick and Kyla Cole. In 2005 Adam & Eve appointed her as their West Coast Internet Sales Representative.
That same year, Leone signed a three-year contract with Vivid Entertainment with which she transitioned into the world of hardcore pornography, stating that she would only do lesbian scenes. Her first movie released was titled Sunny and was released in December 2005. Her next movie, Virtual Vivid Girl Sunny Leone, was the first interactive title for Leone, who was the first Vivid Girl to make such a movie.Taking only four days to fil the movie won her her first AVN Award (Best Interactive DVD). She followed this with Sunny Loves Cher, which featured her first on-screen squirting, and The Female Gardner co-starring Mikayla Mendez and Daisy Marie.
Leone's last two movies under her contract with Vivid were It's Sunny in Brazil, which was filmed in Brazil.and The Sunny Experiment also starring Monique Alexander and Brea Lynn. The movies were released in October and December 2007 respectively.
In May 2007, upon re-signing her contract with Vivid for another six films, Leone agreed to perform for the first time with men on camera, but exclusively with her fiancé, Matt Erikson. That summer she also received breast augmentation, and shot her first movie under the new contract titled Sunny Loves Matt. The movie led to her to be nominated for three (out of six) AVN awards in 2009 in addition to being a choice for Female Performer of the Year. She followed up her first boy-girl title with The Other Side of Sunny in October 2008, which would be the last time she would perform with Erikson.
In January 2008, Leone revealed that she was no longer exclusive to Erikson, and had done scenes with other actors, most notably Tommy unn, Charles Dera, James Deenand Voodoo. In August of that same year, she announced the launch of her own studio, Sunlust Pictures, with Daniel Weber as her partner. With her new venture Leone plans to write, direct and create her own brand of adult movies with Vivid Entertainment as her distributor. Her first independent production, The Dark Side of the Sun, was released in March 2009, and was debuted at the Erotic Heritage Museum in Las Vegas. In June 2009, she held a casting call in Las Vegas for her second independent production titled Sunny Slumber Party (released September 2009).
No longer exclusive to Vivid, Leone has started working with other studios and performers since 2009. She has managed to leverage her online popularity by striking deals with firms like PPPcard,AdultPokerParty.com, Brickhouse, Flirt4Free, Totemcas and Imlivto sell and distribute her content over the internet and other media. She won the "Web Babe of the Year" at the 2008 Xbiz Awards. Her websites and business interests are run under her banner company Leone L.L.C. She indicated in a April 2012 interview that 80 per cent of the traffic on her website, and 60 per cent of her revenue comes from India.
In addition to her film career, Leone has been part of the Vivid Comedy Tour, and has modelled for the Vivid Footwear collection. Leone has also participated in events like the Vivid/ClubJenna Lingerie Bowl and Vivid's Hot Rod Night. Doc Johnson launched a pocket pal in 2006 moulded to her vagina, and in 2008 released the Sunny Leone Exciter vibrator.Control MFG currently uses Leone's image along with other Vivid girls to market their line of skateboards. She is paired with Gab Ekoe, one of the Team Control riders. She also indicated that she plans to launch her own line of lingerie and other Sunny-branded products including a diamond jewellery line.
In September 2009, an iPhone application consisting of a collection of non-nude photos, some videos and a porn star-penned blog was approved by Ap for sale in the iTunes store, making it the first officially sanctioned application featuring a porn star. By February 2010, the app had been removed by Apple from the store.
Leone was voted number 13 (up from number 41 in 2007) on Genesis magazine's "Top 100 Porn stars" list, number 34 on Desiclubs.com's Top 50 Coolest Desis of 2004, and one of the "40 under 40" .
Personal life
In June 2006, Leone became an American citizen, but plans to remain a dual citizen of Canada.Although bisexual, she has stated that she prefers men. In her spare time she enjoys abstract paintings, horse riding, reading, playing World of Warcraft,watching The Simpsons and the Discovery Channel.She used to play on a women's soccer league team in California. Her favourite holiday destination is Hawaii, and her favourite cuisine is Italian.In separate interviews, she has stated that in ten years' time she would like to be married and have started a family, and probably retire from the industry by the time she is 30. Leone was engaged to Matt Erikson, a vice-president of marketing at Playboy Enterprises. She currently resides in Hollywood, California with her cat and drives an Audi A5.
She mentioned in an interview at the start of 2011 that she was married to Daniel Weber.During her stay in the Bigg Boss house later that same year, Leone indicated that the relationship had by revealing that she had been previously married; she had 'purposely arrived late' to their first date as she was not impressed with him, but he changed her mind by sending 24 roses to her hotel room.
In 2010, Leone's father died of cancer, which he had been first diagnosed with in 1999. In 2011, Leone along with Monique Alexander and Keni Styles ran in the Rock 'n' Roll Los Angeles Half-Marathon to raise money for the American Cancer Society.
A 2008 Eye Weekly article reported that "Leone does her best to maintain a link to Sikh traditions, even if more in theory than in practice. But she's unlikely to disavow her career path due to religion" and that Leone said "Girls will leave the industry claiming that they found God. Well, the fact is, God has always been with them the entire time."In a 2010 interview, she said "It's a community-based religion. You walk into a temple and you're greeted with the utmost respect... But, just like any religion it doesn't want you to shoot adult material. I mean, I grew up going to temple every Sunday. When my parents found out they knew my personality which was very independent. Even if they tried to stop me or tried to steer me the right way they would have lost their daughter. I'm too headstrong. And it wasn't a plan. It just happened and my career and everything just kept getting bigger and bigger.
In an interview to IANS, Sunny Leone's husband said that he was proud of her entry into Bollywood.
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